The programme consists of two (2) years of full-time study. The rationale of the programme is to produce highly skilled and motivated marketing personnel capable of meeting the challenges of a global marketplace through carefully planned and delivered learning experiences.

The Marketing major will be an addition to the current full-time academic offerings in the Division of Commerce. It will provide an opportunity for students in the Business Studies stream of secondary schools with an interest in and flair for marketing to enhance their knowledge of the subject.        

Participants in the programme will be required to pursue only two courses per semester in this major, but must take at one other major.

On completion of this programme students will have:

• Acquired a diverse body of business knowledge relevant to the global marketplace
• Developed effective research skills
• Developed effective oral and written communications skills
• Enhanced their interpersonal skills.

The minimum requirements for entry into the College are:

• Four (4) passes at CSEC General Proficiency Level with Grade 1, 2, or 3 (from June 1998 only) OR
• Four (4) passes at GCE Ordinary Level with Grades A, B or C OR
• Any qualification considered by the College to be equivalent to the abovementioned.

 NB. English Language must be included in the four (4) passes.

Persons 25 years or older who do not satisfy the above academic requirements may be admitted to the College as mature students. Such persons may be required to attend an interview to determine their eligibility for admission.

In keeping with all Associate Degree programmes in the Barbados Community College, students are required to complete core, major and elective courses as follows:

Core Courses (12 Credits)

• English and Communication
• Ethics and Citizenship
• Caribbean Politics and Society
• Practical Mathematics

Majors (54 credits)

• Marketing
• Accounting
• Mathematics
• Economics
• Management
• Computer Awareness

Electives (6 credits)

Minimum of two (2) courses. Elective courses are in these three (3) categories: 

• Social Sciences
• Humanities
• Physical/Biological